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Apart from your name, the subject line is the one line the recipient will scan to decide whether to open your email or delete it. So what is the objective of a subject line? According to email marketing expert, Mark Brownlow, the subject line’s objective is three-fold: recognition, interest and action. Understand the importance of subject lines. Spend some time to frame your subject line be it for your e-newsletters, nurture emails or other marketing offers. Here are some points to keep in mind to create recognition, interest and...
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  Welcome to this blog post on Top SEO Tools. Every website’s goal is to get ranked in the top of the search engine, right? Yes, it is. You don’t need a digital marketing agency to get your website on the top of the search engine results page (SERP). There are some free SEO Tools which helps in ranking in the top of the results. Here I have made a list on top 10 Free SEO Tools, which are useful for the people who run a website or a...
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  Want to set up events in Google Analytics for a better event tracking? Normally with Google Analytics, you can get the page view, also you can set up an event and can track it. But only setting up events will tell you how the users interacting with your site. For example with event tracking, you can find whether the visitor downloaded the PDF, watched the video, or doing some sort of action inside the website. It will also tell you which element is performing well(clicks, outbound links, video...
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  SEO Resources - SEO Tool Features: Article Rewriter: Rewrite articles easily for unique content. Plagiarism Checker: Ensure originality by scanning for duplicate content. Backlink Generator: Boost SEO with automated backlink creation. Meta Tag Generator: Create optimized meta tags for improved search visibility. Meta Tags Analyzer: Analyze meta tags to enhance SEO performance. Keyword Position Checker: Track keyword rankings for SEO optimization. Robots.txt Generator: Create robots.txt files for effective website indexing. XML Sitemap Generator: Generate XML sitemaps for search engine...
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  In your Blog, which device gives you more traffic, mobile or Desktop? If it is Mobile then, there is a way to get more traffic. If it is Desktop, using this Mobile SEO Strategy, you can get mobile traffic more than desktop traffic. Mobile SEO strategy To begin with, Mobile strategy is defined as the practice of optimize your site to rank well in the mobile SERP Like 5 years ago, Mobile searches surpassed the desktop search queries. Due to the importance of mobile users, Google introduced an...
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  Today I’m going to show you how ICICI Prudential (an Indian Asset Management Company) used Facebook Lead Ads (case study) to make 8% uplift in Quality leads in 25 days. This case study will help you know how to generate leads on Facebook. Facebook Lead Ads case study on ICICI - To begin with, in this Facebook Lead Ads case study, ICICI run 2 Facebook campaigns, Awareness, and Conversion campaign. They used both of these campaigns to boost awareness and generate more application for its fund. Within 25 days,...
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  For a beginner blogger, it is really hard to drive traffic to your blog, right? What if I tell you there is the best way to drive tons of traffic, consistently. Yes, that’s drive traffic from Pinterest. Unlike Facebook & Twitter, you can find a much more niche-specific audience on Pinterest. You can use this opportunity for your business. To begin with, Here’s a couple of short stats about Pinterest An average pin is more spreader than an average tweet The life of a pin is a week....
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